The San Francisco Lowrider Council, in partnership with the City of San Francisco, the Mission Merchants Association, and the Calle 24 Latino Cultural District, proudly presents the LOWRIDER PARADE and “KING of the STREETS” Hopping Competition — a historic celebration of Latino culture, heritage, and community pride.
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Produced by the San Francisco Lowrider Council and Cultura y Arte Nativa de Las Américas (CANA), this vibrant cultural gathering is more than just a parade — it’s a Cruise with a Purpose. The event honors the deep roots, resilience, and contributions of San Francisco’s Latino community while supporting local businesses, artists, and cultural preservation efforts.
All events are free and open to the public.
1:00 – 3:00 PM
Mission Street (between Cesar Chavez & 17th Street)
Broadcast live on CBS
3:00 – 5:00 PM
24th & Mission Street
Broadcast live on CBS
2:00 – 8:00 PM
Mission Street (between Cesar Chavez & 18th Street)
Featuring over 300 Lowriders on display